How about Yi’s skin care products?
In the past 10 days, the discussion on skin care products has continued to rise across the Internet, especially the domestic brand "Yi's Home" has become the focus. This article will give you an in-depth analysis of Yidejia skin care products from the four dimensions of product reputation, ingredient analysis, user evaluation and market performance, combined with hot data in the past 10 days.
1. Inventory of popular skin care product topics on the Internet in the past 10 days
| Ranking | Topic keywords | Search volume (10,000) | Associated brands |
|---|---|---|---|
| 1 | Sensitive skin repair | 45.6 | Yi's home, Winona |
| 2 | Anti-aging ingredients | 38.2 | Estee Lauder, Yi's Home |
| 3 | Domestic product evaluation | 32.7 | Yi's home, Proya |
2. Analysis of Yidejia’s core product lines
According to e-commerce platform data in the past 10 days, the performance of Yidijia’s top three sales products is as follows:
| Product name | Monthly sales volume (pieces) | Positive rating | core ingredients |
|---|---|---|---|
| Centella asiatica repairing mask | 12,000+ | 98.3% | Centella asiatica extract, ceramide |
| Collagen Essence | 8600+ | 97.6% | Hydrolyzed collagen, hyaluronic acid |
| Niacinamide Whitening Kit | 7500+ | 96.8% | 5% nicotinamide, arbutin |
3. Statistics of real user evaluation data
Through the collection and analysis of 300+ comments on social platforms in the past 10 days:
| Evaluation dimension | Proportion of positive reviews | Proportion of neutral reviews | Proportion of negative reviews |
|---|---|---|---|
| Moisturizing effect | 82% | 13% | 5% |
| Skin experience | 76% | 18% | 6% |
| packaging design | 68% | 25% | 7% |
4. Summary of opinions of experts and KOLs
1.Ingredients Party Blogger@BeautifulLab: The ingredient list of Yi's Centella Asiatica series is clean, no alcohol or fragrance is added, and its sensitivity to sensitive skin reaches 4.8 points (out of 5 points).
2.Skin care expert Dr. Zhang: Its collagen products use small molecule technology, and the absorption rate is 30% higher than ordinary products, but it is recommended to be used with sunscreen.
3.Evaluation Blogger@Trial Report: The whitening effect of the niacinamide set requires continuous use for more than 28 days to appear, and the short-term effectiveness evaluation is controversial.
5. Purchase suggestions
1.Suitable for the crowd: Users with mature skin who have a budget of 200-400 yuan and pursue safe ingredients.
2.Star item: Centella asiatica repairing mask performs well during the sensitive period of changing seasons, with a repurchase rate of 35%.
3.Things to note: Some users reported that the texture of the essence is thick, and it is recommended to use it at night if you have oily skin in summer.
Summary: As an emerging domestic brand, Yi's Home has gained market recognition for its transparent ingredients and targeted solutions. It has performed well in repair and anti-aging product lines, but there is still room for improvement in the high-end anti-aging field. It is recommended that consumers choose star products to try based on their own skin type.
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