What kind of men's jeans are popular right now? Analysis of popular trends on the entire network in the past 10 days
Recently, a variety of new trends have emerged in the men's jeans market, from retro style to technical fabrics, from loose tailoring to personalized holes, and consumer preferences are showing a diversified trend. The following is a structured analysis based on hot topics and e-commerce data on the Internet in the past 10 days to help you quickly grasp the trend of men's jeans.
1. Top 5 popular jeans styles
| Ranking | Style name | Hot search index | core features |
|---|---|---|---|
| 1 | loose straight jeans | 98,000 | 90s retro style/high waist design |
| 2 | bootcut jeans | 72,000 | Gradient relaxation below the knee/stretch fabric |
| 3 | Distressed old style | 65,000 | Asymmetric destruction treatment/washing effect |
| 4 | Functional overalls | 59,000 | Multi-pocket design/waterproof coating |
| 5 | Slim fit for small feet | 43,000 | Nine-point length/three-dimensional tailoring |
2. The three major factors that consumers are most concerned about
| Feature Category | Follow proportion | Represent the brand |
|---|---|---|
| comfort | 42% | Levi's, UNIQLO |
| Cost-effectiveness | 35% | ZARA, H&M |
| Design sense | 23% | Balenciaga, Diesel |
3. Color popularity rankings
According to the statistics of clothing tags on Xiaohongshu, Douyin and other platforms:
| Color system | Typical style | Celebrity delivery case |
|---|---|---|
| classic dark blue | original color unwashed | Wang Yibo Airport Private Server |
| Gray to black gradient | aged effect | Same style as Wang Jiaer’s MV |
| light wash | High waist and slightly flared | Bai Jingting's variety show outfits |
4. Innovative materials have become a new selling point
The new technology fabrics recently launched by the brand have triggered discussions:
| Material type | Features | Application brand |
|---|---|---|
| Recycled cotton blend | Environmentally friendly and biodegradable | Lee Eco Series |
| Ice oxycool fiber | Breathable and quick drying | Semir summer model |
| 3D three-dimensional knitting | No side seams | URBAN REVIVO |
5. Purchase suggestions
1.body shape adaptation: If you are slightly fat, it is recommended to choose the dark straight style. If you are tall and thin, you can try the light-colored flared design.
2.Scene matching: For the workplace, choose the mid-waist solid color model, and the street style is suitable for distressed treatments.
3.Maintenance precautions: For styles containing elastic fibers, it is recommended to wash them inside out and avoid drying at high temperatures.
Judging from the data, the trend of men's jeans in 2024 is experiencing a two-way development of "retro resurgence" and "technological innovation". Consumers not only pursue the reproduction of the texture of classic styles, but also value the wearing experience of functional fabrics. It is recommended to consider your own needs when purchasing and choose products that are both fashionable and practical.
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